Posts Tagged "Business Tips"
Even with the economies slowing down, the Senior Management of any OEM aren’t still ready to accept revenue growths less than the budgeted figure at the beginning of the fiscal year. Unfortunately, the sales teams are at a total loss to understand how to achieve both – revenue targets and healthy Gross Margins (GM). The management pick on easy avenues (like Cost Cutting) and run programs that supposedly increase employee productivity while reducing their...
Products : Refrigerant Oil Additive Capacitance based deposit control technology Customer Segment : HVAC, Water Treatment & Process Industry Challenge : How to enter the Indian Market? Action Plan : One of our clients a Thai firm shared with us, their vision to expand into India for the above mentioned products. It was decided to break the project into different phases. Phase 1 was to identify strong potential partners who could work to sell...
India is a hot destination these days (except for those eying very short term returns). More and more number of business visitors are coming to India to explore and capitalize on opportunities being offered in the country. However with these opportunities also comes its own sets of challenges which are unique for India. However you need not worry, these days the IT service sector has converted India into a service oriented economy and more...
Business owners are usually concerned about the image their employees are delivering about the company or business. Their worry is quite justified. After all, every business owner or manager wants to make sure that the employees are representing the company with a positive image. As a business owner or manager, the best way to ensure this is to make sure that your employees are happy with the company services and setup. They should be...
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Branding in simple words can be defines as “building your identity and gaining consumers trust in a highly competitive market”. Branding includes the trustworthy awareness of your organization’s name, your expertise and your potential to a large no. or in fact millions of people around the country/world. If you own a business and you want to brand it in a fare competitive market, your brand first has to reveal these 5 crucial components: Mission...
The Global Economy is facing strong headwinds – be it in Europe (PIGS turmoil), US (growth slowdown) or Emerging markets (slowing growth and high inflation for instance in India). This environment stalls companies’ expansion plans, and the overall sentiment takes a nosedive. As a result “Conserve Cash” takes the front stage and anything non-essential to run the business day to day, is locked and stocked in the cupboard. While this is a very natural...
As you’ve heard by now, the macroeconomic story of the past decade has been the explosion of growth in the emerging markets of Asia and Latin America. Every year, millions of people in places like Brazil, China, and India give up subsistence agriculture and move to burgeoning cities to take decent paying jobs in factories or service centers. As an American business owner, you should recognize this longstanding trend as the opportunity of a...
We recently worked for a large MNC in the Indian market (venturing into new business) on competitive benchmarking and we were impressed by their use of competitive benchmarking research and outcome. Normally Benchmarking (defined as “the search for industry best practices that will lead to superior performance” by Robert C. Camp) is used to compare the organization’s processes or products to other organizations, either internal or external to their own industry. This comparison can...
Internet is a driving force in today’s lifestyle and instead of driving down to different offices; people have the convenience of sitting at home in front of their computer and research about anything and everything. This has created a huge opportunity for various industries to make their presence online and let market themselves through social media like Facebook, twitter etc. Seizing this moment, tourism and travel industry has also made its mark online and...
Real GDP growth for 1QFY2013 increased to 5.5%, marginally higher than 5.3% growth in the previous quarter, and above the consensus estimate of 5.3%. However the growth is substantially lower than the 8% growth in 1q12. Growth was driven by construction and financing, insurance, real estate & business services. Gross fixed capital formation (GFCF) reported a growth of 0.6%, reiterating concern over the investment climate in the economy. The growth has been driven primarily...
As in other markets, Indian Industrial markets are strongly influenced by “Influencers”. By influencers we mean stakeholders who could determine whether an offering (product or service) is used or not in a specific situation. They may or may not be the users of the concerned product/service, but have a say in the decision process. Depending on the product category and its positioning, they could impact one’s growth prospect significantly in India. There are different...
